Golden A' Design Award Winner 2020
This description presents an environmental wall installation photographed frontally, spanning the full width of the image in landscape orientation with approximate proportions of square format. Beginning with overall orientation, the composition divides into three horizontal bands stacked vertically. The uppermost section, occupying roughly one-quarter of the image height, displays a cool white wall surface featuring raised sculptural relief elements that protrude gently forward, casting soft shadows. These relief forms include an organic cloud-like shape at center-left with flowing, undulating edges surrounding a circular emblem, alongside wavy linear formations suggesting wind currents or topographic contours toward the right, with small spherical bumps scattered throughout like droplets or stones. The central band, commanding approximately one-third of the composition, presents a dramatic shift to deep navy blue approaching midnight in darkness. Against this rich indigo ground, a detailed miniature mountain landscape emerges on a wooden platform. The central mountain rises in pyramidal form, its surface textured with warm brown, cool gray, and russet tones suggesting rocky terrain. A brilliant turquoise waterfall cascades down its face, catching light like liquid gemstone. A perfectly round sun in bright lemon yellow glows warmly above, flanked by soft white clouds that appear plush as cotton. Small conical evergreen trees in fresh spring green dot the mountain's base. To the right sits an organic shield-like form containing a miniaturized aerial view of verdant landscape with winding pathways. At left, a rectangular doorway shape outlined in electric blue light creates geometric contrast, its cyan glow suggesting cool technological energy against the warm naturalistic scene. The lower register returns to white, featuring angular geometric reliefs including door-like rectangles and simplified triangular mountain forms that feel cool, smooth, and architectural compared to the organic upper elements.
MG interactive AR projection sculpture, inside a car dealership. Untitled Studios created a playful, fun, and engaging in-store experience. The AR Projection-Mapping represents the electricity, and the sculpture portrays reality. When the two meet, they create an exhilarating experience and educate the shopper at the same time. When the projector is turned off, one can see an elegant white sculpture on the wall.