Golden A' Design Award Winner 2025
Before you stretches a carefully arranged product tableau featuring fragrance packaging positioned against a warm sage green background that extends across the entire visual field creating tonal unity and focusing attention on the assembled objects. Beginning with spatial orientation and scanning from left to right across the composition, the far left foreground presents a small cream-colored cubic box roughly one-eighth the total composition width, its surface displaying a circular medallion design in dark ink and measuring perhaps four centimeters on each side if this were actual scale, this diminutive package establishing the nearest point in the spatial field. Moving toward center, the dominant element emerges as a luminous cylindrical candle vessel in translucent celadon green, this central object standing approximately twice the height of the small left box and occupying the compositional heart with its glowing presence, the vessel appearing smooth and cool to touch like polished jade or fine ceramic, its glossy surface catching soft light from above and slightly left creating a bright highlight along the upper rim that suggests the warmth of indirect sunlight filtering into a quiet room, while the vessel's transparency reveals interior depth and the presence of a small flame wick at center, delicate botanical line drawings of grass blades or pine needles dance across the curved exterior surface in darker forest green creating gentle textural pattern that would feel slightly raised if traced with fingertips. This central candle rests within a two-tier platform base, the lower portion constructed in sage green paper stock with matte finish that would feel slightly textured like fine recycled paper, while the upper tier in warm cream-ochre provides contrast and measures slightly smaller in footprint creating a stepped pedestal effect. Directly behind and slightly left of the candle vessel rises a taller rectangular box in pale ochre cream, its vertical orientation reaching approximately one and one-half times the candle height, the front panel displaying dark typographic text and embossed botanical motifs that would register as subtle relief under exploring hands, while the visible left side panel transitions to deep forest green creating color rhythm across the composition. To the right background sits a horizontal rectangular box in saturated sage green with matte surface, this form lying on its side and measuring roughly equal in length to the vertical ochre box's height, its solid color mass providing visual stability and chromatic saturation that anchors the right portion of the arrangement. Between the vertical ochre box and central candle, a cream-colored informational card stands propped displaying text in dark ink, this flat rectangular element adding vertical accent and practical detail. The overall spatial arrangement suggests objects positioned on a neutral surface with tonal background creating studio environment, soft diffused lighting generating gentle shadows beneath each form in transparent gray-green tones suggesting the coolness of shade on a partly cloudy afternoon, these shadows extending slightly rightward and forward indicating light source position at upper left. The color palette throughout evokes natural materials and organic origins, the dominant sage and celadon greens suggesting fresh spring growth or the cool undertones of jade stone, while cream and ochre passages bring warmth like aged paper or natural linen, together creating thermal balance between cool and warm sensations. Surface textures range from the smooth glossy coolness of the translucent candle vessel that would feel like fine ceramic or thick glass, to the slightly textured matte paper of surrounding boxes that would register as soft and slightly absorbent like quality cardboard or cotton-fiber paper stock, to embossed areas that would present subtle dimensional variation under fingertips. The botanical motifs recurring across surfaces suggest specific plant forms, the linear patterns evoking tall grasses bending in breeze or pine needles in dense clusters, these natural references connecting the manufactured objects to organic world and cycles of growth and seasonal change. The overall impression conveys careful curation, contemplative arrangement, refined material choices, and attention to how objects relate spatially and chromatically, inviting the listener to imagine reaching forward to lift the luminous candle vessel, feeling its cool smooth weight, sensing the subtle texture of botanical pattern, and experiencing the thoughtful design that transforms functional packaging into objects worthy of sustained attention and appreciation.
Whispers of Ink fragrance series includes scented candles, travel incense sticks and plaster diffuser stones, all of which are carefully crafted with traditional Chinese intangible cultural heritage techniques. The packaging design incorporates the magnolia book element, with branches and leaves taken from the magnolia in Jiangnan gardens, and the flower shape is transformed into an open book page, creating a book with fragrance environment.